A home page should include a hero image or video, a mission statement, and a clear call to action.

• A. False
• B. True
• C. It should also include a blog feed
• D. Not specified

Answer: (B)

Designing a homepage to quickly convey purpose and prompt action. The hero image or video creates an instant visual impression and shows, at a glance, what the site is about, grabbing attention and communicating value without the user needing to read first. The mission statement presents the site’s purpose and the benefit to the visitor in a concise way, helping people understand why they should care and what they’ll gain. A clear call to action gives a specific next step, guiding visitors toward the desired outcome instead of leaving them browsing. Together, these elements establish what you offer, why it matters, and what to do next, which is why they’re typically included on a homepage. A blog feed can be useful for some sites, but it isn’t required to meet the described purpose, so the statement remains true.